MIPIM review: who can fathom those crazy French?This is what a water taxi looks like at MIPIM

MIPIM review: who can fathom those crazy French?

Tens of thousands of high-spending property folk descended on Cannes this week for the MIPIM real estate shin-dig and Merrion managing director Dougal Paver braved the warm Mediterranean sunshine and endless champagne and canapes to bring readers the inside track.  His conclusion?  The French are bonkers. Convention cities the world over would give their eye teeth to host a conference like […]

MIPIM 2017 beckons. But what's the key to making millions?All aboard for the jamboree of the year

MIPIM 2017 beckons. But what’s the key to making millions?

MIPIM 2017 is hoving rapidly in to view and the smarter folk are gearing up for the opportunities it offers.  After sixteen years in Cannes’ famous Bunker,  Merrion MD Dougal Paver reckons he’s found the key to success in the south of France. To the formal launch of Liverpool’s MIPIM 2017 programme this morning at the Shankly Hotel to hear more […]

No civic modesty hereThere's marketing puff and then there's miracle-working. (Pic credit: Nivea UK)

Modesty: an under-rated civic virtue

As the Paver family head to Barcelona for a short infusion of culture, sunshine and tapas its pater familias ponders the Catalan capital’s civic modesty.  After all, it’s got a lot to shout about. One of the early lessons on my marketing degree was that any claim you make about a product, service or place has to be congruous with reality.  People […]

Palais de Festivals Cannes"How much to buy all of Manchester?"

MIPIM: it’s all about the symbolism

If you were in the business of producing eggs and the annual Eggfest – the global coming together of the world’s egg buyers and sellers and their respective supply chains – was in, say, Sydney, then you’d be pretty daft not to haul your backside off to Oz to sell your wares. Imagine, then, that you’re a politician tasked with […]